The Marvels of Novel Proteins in Your Pet's Diet

You know when it comes to our furry family members, we're always looking for ways to spice up their dish provide them with the healthiest and most satisfying diet possible. One avenue to explore in this quest for optimal nutrition is the inclusion of novel proteins, such as bison, rabbit, goat, or venison, into your pet's diet. If you've been with us for a while, you know we are regularly advocating for fresh feeding, rotation and variety! So let's dive into why novel proteins are pawsitively fantastic for your furry family and explore the benefits they provide.

Allergy Relief

Novel proteins, unlike commonly used meat sources like chicken or beef, are often considered "novel" to your pet's immune system. This novelty can be a game-changer for pets dealing with food allergies or sensitivities. If your floof has been scratching, experiencing tummy troubles, or showing signs of food intolerance, introducing novel proteins might provide much-needed relief. Novel proteins can reduce the likelihood of triggering allergic reactions, offering your pet a more comfortable and symptom-free life.

Variety Is the Spice of Life

Think about how you feel when you eat the same meal day in and day out—it gets monotonous, right? The furry guys crave variety too! Novel proteins provide a fresh and exciting change in their diet, keeping mealtime interesting and preventing food boredom. Besides, offering different protein sources can expose your pet to a broader range of nutrients, promoting overall health and well-being. Novel proteins can easily make up a portion of the bowl and do not need to be the entire meal, but can still provide that variety your floof may be seeking!

Lean and Mean Muscle Machines

Bison, rabbit, goat, and venison are known for their lean and protein-rich meat. These novel proteins are low in fat and highly nutritious, which makes them ideal for pets that need to manage their weight or have specific dietary requirements. They provide the essential amino acids necessary for building and maintaining strong muscles, ensuring your floof stays agile and fit.

Aside from assisting with allergies, providing a source of variety and being an excellent lean option, novel proteins offer many health benefits to the furry guys! Take a peek at this! 

Novel proteins on the menu you say?


Bison meat is a fantastic source of lean protein, vitamins, and minerals. It's perfect for pets with poultry allergies and can contribute to a well-balanced diet.


Rabbit meat is highly digestible and low in calories, making it suitable for pets with sensitive stomachs or weight concerns. It's also rich in essential nutrients like B vitamins.


Goat meat is an excellent source of protein and contains essential amino acids. It's often well-tolerated by pets with food sensitivities.


Venison is a lean protein source rich in iron and B vitamins. It's an ideal option for pets with poultry or beef allergies.

Incorporating novel proteins into your furry family's diet is an easy way to cater to their nutritional needs and enhance their dining experience. We want the furry guys to love their meals and we know something new or different is always appealing! Whether you have a pet dealing with food allergies, want to offer a more exciting menu, or are looking for a lean protein source, novel proteins like bison, rabbit, goat, and venison can be a game-changer.

If your furry guy has never had novel proteins, always incorporate new additions gradually so as to avoid tummy upset. A small offering even as a treat is a safe way to introduce new options to the furry guys! So, why wait? Treat your floof to a culinary adventure with novel proteins—they'll thank you with purrs, tail wags, and endless cuddles. Here's to happy and healthy dining for your beloved furry family members!

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